Keep this open during the call. Prices, safe language, the demo, fast handles and the numbers you need. Full detail lives on the day pages.
| Module | $/month | Status |
|---|---|---|
| Website + SEO: site rebuild, SEO content, site audit and fixes, local SEO (Google Business Profile, Google posts, reviews, Map rank), AI visibility | $600 | DRAFT |
| Local SEO only: Google profile, posts, reviews, Map rank, AI answer rank, for businesses keeping their current site | PENDING | Proposed SKU, owner to decide. Don't sell it yet. |
| Social media | $400 | DRAFT |
| Social media with video | $1,000 | DRAFT |
| Paid ads, per channel | $400 | DRAFT |
Single SKU: any one module can be bought on its own. Bundle rule: 2 or more modules get 15% off the module total.
| Worked bundle | Module total | After 15% off |
|---|---|---|
| Website + SEO ($600) + Social media ($400) | $1,000 | $850/month |
| Social media with video ($1,000) + Ads on Google ($400) | $1,400 | $1,190/month |
| Full bundle: Website + SEO ($600) + Social with video ($1,000) + Ads on Google and Meta ($800) | $2,400 | $2,040, presented as $1,999/month |
Ad spend is separate. The client pays the ad platform directly on their own ad account and card. We never touch their billing.
PENDING Minimum term, annual option, extra locations, setup fee and cancellation terms. Ask your manager, never guess.
Source of truth: Day 2 price card. If this sheet and Day 2 ever differ, Day 2 wins.
Plans, writes, designs, publishes, replies to reviews (a person always posts the reply), runs the ad changes, and reports.
"This is your month. Connect Instagram, Facebook and Google, and approve. We run the rest."
"We commit to the work every month and we track the numbers with you: map rank, AI mentions, calls and inquiries."
Never promise rankings, top-3, AI citations, leads, ROAS, revenue, follower growth or "results in X weeks". Honesty gate · Commit line
The story: "We found where you're invisible, and the fix is already in your account." No slides.
"Is it live?" No. Nothing publishes until they connect accounts and approve. "Is the video AI?" No, it's their own footage. The voice and music are generated.
Before you say a platform is live or give a date, check the platform status card. That card is the only source.
Never promise ROAS, cost per lead or a lead count. The client owns the ad account and card.
| They say | Your one-line handle | Full script |
|---|---|---|
| "It's too expensive." | Start with one module on its own, or show the 15% bundle math. Quote only from the price card. | Open |
| "Can you guarantee results?" | No, and nobody honest can. Use the commit line: we commit to the work and track the numbers with you. | Open |
| "Is this just AI content?" | It's written in their voice from their own facts, never invents prices or reviews, and nothing posts without their yes. | Open |
| "We get all our work from referrals." | Keep the referrals. People who get a referral still search the name, read reviews and ask AI before they call. | Open |
| "I've been burned by an agency." | Show the deliverables, the approval queue and the monthly report. They own their content and ad account. | Open |
| "I already have a guy for that." | Pick one gap from the demo, like the map or AI answers, and ask whether that's covered today. | Open |
| "I don't have time for this." | Their part is connecting accounts once and approving. Our team does the rest. | Open |
| "Will a new site hurt my rankings?" | An existing ranking site is a migration: every URL is kept or 301-redirected. No ranking promise attached. | Open |
| "Is the video AI?" | No, it's their own footage and photos. The voice and music are generated. | Open |
| "Will you post without asking me?" | No. Posts wait for their yes unless they choose autopilot, and any edit sends a post back to review. | Open |
| "Who controls my ad money?" | They do. Their account, their card, their monthly cap, and new campaigns start paused. | Open |
| "Send me something and I'll think about it." | Their account is already built. Ask what's holding them back and book a time to decide. | Open |